Dale Audrey, R.D.H. — A True Pioneer in Natural Oral Care
Innovator. Entrepreneur. Registered Dental Hygienist. Visionary. Category Builder.
Not Just Another Oral Care Brand. A Legacy of Innovation.
For Dale Audrey, oral care has never been just about teeth. It's about wellness, education, innovation, and empowering people to take control of their health.
Growing up as the daughter of a periodontist, Dale developed an early understanding of the connection between oral health and overall well-being. That foundation inspired a lifelong commitment to transforming the way people care for their mouths.
After practicing dental hygiene in the United States, Dale spent five years in Florence, Italy, teaching dental hygiene before the profession was formally established there. She later returned to the United States, where she built a successful dental hygiene practice in Pembroke Pines, Florida, spanning 17 years.
But Dale envisioned something much bigger.
Taking Oral Care Beyond the Dental Chair
In 2007, Dale made a bold decision. She sold her home, purchased a motor coach, and embarked on a six-year journey across America to introduce consumers and retailers to a new approach to oral care.
Traveling from state to state, she personally demonstrated her products, educated hundreds of thousands of consumers, and trained retail teams in hundreds of stores.
Her mission was simple: bring professional oral health knowledge directly to consumers and make innovative, natural oral care products accessible to everyone.
Breaking Barriers. Building a Category.
As a pioneering innovator in natural oral care, Dale introduced first-to-market products that challenged traditional approaches and helped expand the retail oral care category.
Her vision and determination led to distribution throughout all regions of Whole Foods Market, along with other respected natural and specialty retailers nationwide.
But Dale's impact extended far beyond getting products onto retail shelves.
Through consumer education, innovative product development, and hands-on retailer training, she helped expand awareness of natural oral care, introduce new product concepts, and create opportunities for growth within the category.
Her work helped demonstrate that oral care could extend beyond conventional toothpaste and mouthwash into a broader world of wellness-focused products and daily rituals.
Innovation Rooted in Experience
Dale's expertise in oral care innovation extends beyond her own brands. Her professional accomplishments include formulation work for Procter & Gamble (P&G), one of the world's leading consumer products companies.
As a registered dental hygienist, product developer, and founder of Oral Fitness Inc., Dale has combined decades of clinical experience with an entrepreneurial vision for the future of oral care.
Her commitment to innovation includes developing distinctive oral care formulations, bringing first-to-market concepts to mainstream retail, and advocating for a more comprehensive approach to daily oral hygiene.
Through her product development expertise, entrepreneurial determination, and success in securing nationwide retail distribution, Dale has helped expand consumer awareness of natural oral care and contributed to the growth of the category.
The Next Chapter: Changing the Way the World Experiences Dentistry
For Dale, innovation has never been about following trends. It's about recognizing opportunities, challenging convention, and creating what doesn't yet exist.
Today, she is bringing decades of clinical expertise, entrepreneurial experience, and industry insight into her most ambitious vision yet.
Dale is developing a groundbreaking initiative designed to create new opportunities for dental hygienists and dentists while bringing a fresh perspective to how the public experiences oral health and wellness.
Building on a career of first-to-market innovations and breaking traditional barriers, she continues to push the boundaries of what dentistry can become.
While the details of this exciting new venture remain under development, its mission reflects the philosophy that has guided her entire career:
Changing the way the world experiences dentistry.
Dale Audrey, R.D.H.
Founder & CEO, Oral Fitness Inc.
Natural Oral Care Pioneer | Product Innovator | Entrepreneur